Search Engine Optimisation Methodology

Our goal is always to build and grow the authority of your website, and our methods and practices feed that need. We start with a simple question “who is this website for?”

Too many agencies take an approach that SEO is just about moving a website up the rankings, rarely understanding the reason for doing so; targeted traffic, leads and sales.

Atelier SEO take a systematic approach to search engine optimisation working with the client from the very outset to understand their needs and requirements, ensuring that the outcome of the project exceeds all expectations.

Our proven search engine optimisation cycle involves strategically planning, researching, executing and measuring our work to fulfil the goals for our clients.

Research
Utilising various tools and internal processes, Atelier SEO conduct extensive keyword and competitor research to fully understand the industry and the best commercial keywords to optimise a site with.

Analyse and optimise
Search engine optimisation is not just about keywords, it is about structuring your website so that search engines can crawl and read them easily. Atelier SEO will manually examine your website, create full Meta data and report on which headings and content to populate the site with. With agreement, we will then optimise the site to these standards.

Authority
Building search engine authority is extremely important in any SEO campaign, building a strong profile so your website is recognised as a dominant force within your industry. Atelier SEO will help to organically build your website link profile from useful sites such as directories, social media and more.

Monitor
To ensure that your search engines optimisation project is working correctly for you, Atelier SEO will continually monitor your progress and update you with regular reports.