The Daily Mail have started to recruit for an SEO Manager. This wasn’t found by any normal recruitment process, but by their Robots.txt file.

Whilst they might have gone down the route of Recruitment companies, LinkedIn or indeed their own site or paper, The Daily Mail have also placed a note on http://www.dailymail.co.uk/robots.txt which reads:

# August 12th, MailOnline are looking for a talented SEO Manager so if you found this then you’re the kind of techie we need!

# Send your CV to holly dot ward at mailonline dot co dot uk

This is a brilliant idea, and very imaginative from their SEO team.

Most people would not think about looking at the Robots.txt file for a website but as Malcom Coles pointed out it was once a good way of finding stories that had been taken offline.

Anyway, this story is all over Twitter now, so I guess any CV’s before the 24th August will count, but I have to say, this is completely genius and believe me, that’s not something you hear me saying about the Daily Mail that often.